Local Plan Regulation 18 - Blacks Road

Site allocation policy
Blacks Road

The council will work with landowners and other stakeholders to ensure the successful comprehensive redevelopment of the former Landmark House and 27-75 King Street. The successful redevelopment of these sites provides an opportunity to create an improved public realm along Blacks Road, and contribute to the successful regeneration of King Street. Development proposals should:

a) provide active and publicly accessible frontages along King Street and Blacks Road;

b) contribute to the vitality of Hammersmith Town Centre and support the regeneration of King Street by providing for a range of commercial uses;

c) consolidate delivery and servicing arrangements for commercial uses;

d) optimise site capacity and contribute to the delivery of new homes in Hammersmith Town Centre;

e) ensure that building hights and massing is appropriate for the area, and contributes positively to the surrounding townscape;

f) provide appropriate amenity space for residents;

g) contribute to an improvement of the public realm along Blacks Road; and

h) take account of the principles set out in the Hammersmith Town Centre SPD or any future update to this document.

Comment

Map - Blacks Road

Site description

3.62 The site allocations along Blacks Road consists of two parcels. These are a vacant site at Angel Walk (formerly Landmark House) and 57-75, 41-43, 27 (M&S building) King Street. Together these two parcels form a cohesive site allocation along Blacks Road. The allocation is located within in Hammersmith Town Centre and is part of the Hammersmith Regeneration Area. The site is also located close Hammersmith Underground station, and adjacent bus station at Hammersmith Broadway. As such the site has a public transport accessibility level (PTAL) of 6b, which is excellent. The site is partially within the Hammersmith Broadway Conservation Area and King Street East Conservation Area falls to the west. The terrace of houses on Angel Walk immediately adjacent to site are Grade II listed. St Paul's Church, which lies to the east of the Site, is Grade II* listed.

Site allocation

3.63 Redevelopment of this group of sites could facilitate the winder renewal of the eastern end of the town centre. Proposals for this site should be mixed use and retain commercial uses at ground floor. This should include the retention of existing retail uses, and inclusion of new restaurants and cafes and community uses. New residential uses will be encouraged on upper floors to make efficient use of areas above ground floor level. All new housing developments must provide adequate amenity space for residents, such as courtyards, balconies, roof gardens and communal gardens, in accordance with other Local Plan policies. The design of the site should seek to enhance the viability and vitality of King Street and the wider Town Centre. Comprehensive redevelopment presents an opportunity to create a more attractive environment with active frontages along Blacks Road which is currently dominated by the rear and service yards of commercial units along King Street, and the vacant Landmark House site. New development should be encouraged to promote additional wayfinding and markers to new public spaces and key uses throughout the town centre to enhance the pedestrian experience overall. St Paul's Church, the Lyric theatre and Hammersmith Broadway currently act as key landmarks within the town centre, and these should be considered as part of the design.

3.64 The creation of new pedestrian links between Lyric Square and St Paul's Open Space to improve pedestrian choices should be explored where possible. Tall buildings will be possible on this site. Along King Street heights of 5-11 storeys could be achievable, as set out in the Hammersmith Town Centre SPD[1]. Taller buildings will be achievable on the Angel Walk (Landmark House) parcel, subject to consideration of townscape context and historic assets. Any proposal for tall buildings on these sites must be fully consistent with Policy DH2 and all other relevant policies in the Plan.

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