One of London’s hottest new music venues and event spaces is coming to White City.
Exhibition London at Westfield London, just off Wood Lane, will not only bring live music gigs from some of the biggest names in the music industry to the borough.
The exciting new space, situated in the historic Dimco East building, will also create new jobs for local residents and give local young people more opportunities in the arts.
“Exhibition London is an exciting addition to our thriving arts scene,” said Cllr Andrew Jones, H&F Cabinet Member for the Economy and the Arts.
“Local residents regardless of their background will benefit from this major new music venue in White City. We want all our residents to share in the prosperity we’re bringing to the borough as we make H&F a go-to destination.”
Exhibition is a result of the council’s Industrial Strategy (pdf 2.6MB) which aims to make H&F a place where new developments and investment offer real benefits for local residents.
The council is working hard to support the night time economy in town centres in a way that is sensitive to local residents but enhances the borough as a destination.
Turn the volume up
The latest venue to join the borough’s booming arts and culture scene comes from Westfield and the creative minds at Broadwick Venues, which brought the critically-acclaimed Printworks London to the capital.
It will breathe new life back into the Grade II listed Dimco East building in White City which was used as the film set for the ACME factory in the film ‘Who Framed Roger Rabbit’ starring Bob Hoskins.
Exhibition London, which is scheduled to open in November, will host high-profile live music events, brand experiences, product launches, exhibitions, conferences, award ceremonies and community events.
“Barbican meets the Roundhouse is the best way to describe our latest venue,” said Creative Director of Exhibition London, Simeon Aldred. “We will have gigs headlined by top artists, classical music, jazz, gospel and lots more.
“Things are now going west. White City is an exciting new destination emerging in London which includes the Troubadour White City Theatre which is due to open shortly down the road.”
Spanning two floors, the 34,000 sqft events and hospitality space will reach a total standing capacity of 3,000 people.
Simeon is also determined to ensure local young people take advantage of the new space.
“We would like to give young people the opportunity to get involved in the arts with us. It could be showing them how a show is put together, setting up a stage, lighting to artist liaison. We’re also looking to take on paid interns and apprenticeships from the local community,” added Simeon.
Respect the past
The council has been working with Westfield and Broadwick Venues to restore the listed building.
It was originally built in 1899 as an electricity generating station for the London Underground before being used as a bus depot.
“We’ve decided to let the Victorian building breathe and preserve the historic structure’s turn of the century architecture with the help of Westfield,” explained Simeon.
“H&F Council were also super supportive in getting our new venue off the ground. They clearly want to make the borough a leading destination for the arts.”
Michel Dessolain, COO Europe for Unibail-Rodamco-Westfield, added: “Unibail-Rodamco-Westfield creates unique and innovative destinations globally where our customers can shop, dine, be entertained and connect. Our partnership with Broadwick Venues, one of the biggest players in the events industry in the UK, and through the support of H&F Council, will deliver an amazing new entertainment experience and will be a leading new events venue in London.”
Stay up-to-date with developments at Exhibition London by visiting the event management company’s website Broadwick Live.
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