Bluecity launch and first Eco Fair a buzzing success

Hundreds of residents and workers flocked to Lyric Square on Monday 12 June as Hammersmith & Fulham Council held its first ever ‘Eco Fair’. 

The event is a showcase of the administration’s various initiatives to reduce air pollution and flooding, increase biodiversity and improve green transport infrastructure. 

It was also the official launch of Bluecity, London’s first electric car club. And as a major incentive to help people take up the scheme, H&F Council negotiated a deal with Bluecity to give a year’s free membership to anyone who lives or works in the borough.

Clean the air, reduce congestion

“Last Thursday was National Clean Air Day so it was apt that we began the week with Hammersmith & Fulham’s first ever Eco Fair,” said Cllr Stephen Cowan, H&F Council Leader.

“Along with all the other things we’re doing to make us the greenest borough in the country, we launched Britain’s first ever electric car club for our residents.

“We’re offering our residents a new travel option that will help clean the air, reduce congestion, and is great fun to drive. Imagine we’re we could be in just five years if electric car club schemes take off across the country. 

“We’re pioneering this because it’s positive for our environment and for our residents and businesses. We currently have 100 charging points here, which is much more than any other council in the country. 

“When you consider what a small land mass Hammersmith & Fulham is, that’s quite a feat. We will have nearly 200 charging bays by the end of the year and will continue to push this project.”

All the cars in the Bluecity scheme run on electricity and have zero exhaust emissions. Residents can pick up a car and leave it at any compatible charging point. 

In the week before our Eco Fair, more than 150 people subscribed to Bluecity.

The offer

If you live or work in H&F you can subscribe online and use the code ‘EARLYBIRD’.

Subscribe online

The deal entitles you to a year’s free membership (usually £5 per month) and 20 hours of driving (usually 17p per minute – minimum charge of £3.40).

Users can reserve a vehicle 30-minutes in advance and can leave it in any compatible charging bay in the 17 London boroughs who are signed up to Source London.

To subscribe, you’ll need to provide your driving licence and proof of address, or copies of these documents.


Emily Abbott of the London Beekeepers’ Association

Eco Fair attractions

Stalls were hosted by groups that have worked alongside the council on key green projects, as well as other wildlife and environmental groups.

Among the attractions were the London Beekeepers’ Association, whose observation hive beguiled visitors and Cyclehoop, whose secure on-street bicycle parking systems will soon launch in H&F. 

Visitors could get information on how to save energy round the home, what they can and can’t recycle and even meet and chat with our new Street Czar.

To find out more about our past and future green initiatives visit the webpage.

Press coverage of the launch


Lucy Ecerette demonstrates Cyclehoop's bike hanger

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